{"id":846,"date":"2022-06-07T18:42:41","date_gmt":"2022-06-07T16:42:41","guid":{"rendered":"https:\/\/davidezetti.com\/?p=846"},"modified":"2024-07-12T10:06:38","modified_gmt":"2024-07-12T08:06:38","slug":"rai-rai-play-sound","status":"publish","type":"post","link":"https:\/\/davidezetti.com\/rai-rai-play-sound\/","title":{"rendered":"RAI &#8211; Rai play sound"},"content":{"rendered":"\n<iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/699339470?h=86857e06ac&amp;title=0&amp;byline=0&amp;portrait=0\" width=\"960\" height=\"640\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<p>Ho collaborato con <strong>Alkanoids<\/strong> per questo promo <strong>Rai <\/strong>occupandomi della sequenza sul prodotto\/app.<br>Ho animato frame by frame con Animate e poi clean-up in After Effects<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><code>RAI challenged us to tell a story of an ear, our main character, who's able to travel through different listening formats: audio books, podcast, stories, music and more. This is a visual journey through Rai Play Sound, the platform entirely dedicated to digital listening, with the aim of becoming a point of reference in original content production.<\/code><\/p><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>CREDITS:<\/strong><\/p><p><em>Client:<\/em> <strong>RAI<\/strong><\/p><p><em>Chief of brand and creative:<\/em> <strong>Roberto Bagatti<\/strong><\/p><p><em>Direction:<\/em> <strong>Alkanoids<\/strong><\/p><p><em>Executive Producer:<\/em> <strong>Raffaella Roccella<\/strong><\/p><p><em>Creative Director:<\/em> <strong>Tai Yuh Kuo<\/strong><\/p><p><em>Art direction, concept and storyboard:<\/em> <strong>Mario Ruggiero<\/strong><\/p><p><em>Styleframe development:<\/em> <strong>Mario Ruggiero Marilisa Besana<\/strong><\/p><p><em>2d animation:<\/em> <strong>Mario Ruggiero, Marilisa Besana, Marco Meloni.<\/strong><\/p><p><em>Frame by frame product animation shot:<\/em> <strong>Davide Zetti<\/strong><\/p><p><em>3d design and animation:<\/em> <strong>Marilisa Besana, Mario Ruggiero<\/strong><\/p><\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\">Animatic<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/davidezetti.com\/wp-content\/uploads\/2022\/06\/RAIPLAYSOUND_PRODOTTO_Animatic.gif\" alt=\"\" class=\"wp-image-1144\" width=\"840\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Rough animation<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/davidezetti.com\/wp-content\/uploads\/2022\/06\/RAIPLAYSOUND_PRODOTTO_ROUGH.gif\" alt=\"\" class=\"wp-image-865\" width=\"840\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Clean-up\/Compositing<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/davidezetti.com\/wp-content\/uploads\/2022\/06\/rai_play_sound_promo_1_.gif\" alt=\"\" class=\"wp-image-1153\" width=\"840\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/davidezetti.com\/wp-content\/uploads\/2022\/06\/rai_play_sound_promo_2_.gif\" alt=\"\" class=\"wp-image-1155\" width=\"840\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/davidezetti.com\/wp-content\/uploads\/2022\/06\/rai_play_sound_promo_3_.gif\" alt=\"\" class=\"wp-image-1158\" width=\"840\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Ho collaborato con Alkanoids per questo promo Rai occupandomi della sequenza sul prodotto\/app.Ho animato frame by frame con Animate e poi clean-up in After Effects RAI challenged us to tell a story of an ear, our main character, who&#8217;s able to travel through different listening formats: audio books, podcast, stories, music and more. This is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":861,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,34,1,35,36],"tags":[11,28,30,10,31,32],"class_list":["post-846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animation","category-broadcast","category-motion-design","category-promo","category-tv","tag-animation","tag-app","tag-broadcast","tag-motion-design","tag-spot-30s","tag-tv"],"_links":{"self":[{"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/posts\/846"}],"collection":[{"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/comments?post=846"}],"version-history":[{"count":21,"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/posts\/846\/revisions"}],"predecessor-version":[{"id":1452,"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/posts\/846\/revisions\/1452"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/media\/861"}],"wp:attachment":[{"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/media?parent=846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/categories?post=846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/davidezetti.com\/restapi_\/wp\/v2\/tags?post=846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}